Guido Spooren, Week 50, Networks Assignment 6

Guido Spooren, Week 50, Networks Assignment 6

Hi readers, welcome to my sixth blog about Entrepreneurship and Networks!

For this week’s assignment, we had to come up with an appropriate innovation for entrepreneurs. When I read this, I immediately thought of one of the biggest adopted innovations among big businesses: social media. I think that as for the maturity of the diffusion of social media in terms of Rogers (2003) –  who wrote a book about innovation diffusion –  social media has a very high diffusion in my opinion. Not only just among people in the society, but also among businesses who use it for their advantage. Social media counts in my opinion mainly as a service innovation, which businesses use to advertise their products/services (think of Facebook, Instagram, Youtube), but also to get in touch with people (think of Facebook again, LinkedIn, Google+) in order to expand their network and potentially their social capital. As I said, one thing that is for certain is that big enterprises use social media, but what about smaller businesses and beginning entrepreneurs? Do they use it as well?

In order to find this out, I interviewed 3 entrepreneurs, each with small retail businesses: a relative of my family who owns her own small flower stall in Amstelveen, a former class mate of mine who co-owns a small jewelry and must-haves store, and a former teammate of mine, who just recently opened his own surf shop in Sneek.

As for the florist, she recently started using Facebook and Google+ for her business purposes. I consider her among the late majority who is using social media for their business. She told me that she never actually thought of it as a means of, for example, advertising, which she now uses it for. As for the other 2 entrepreneurs, they started using social media for their business purposes. My former class mate mainly uses Facebook and Instagram to promote her wares and my former teammate mainly uses Facebook and Youtube, where he regularly posts videos to draw attention for surfing and his shop in particular. I think the both of them can be considered as early adopters, since they weren’t the first ones to use it, because their businesses aren’t that old, but they immediately started using it when they started their business.

I hope you’ve enjoyed reading my blog and hopefully you will read my next week’s blog as well! 🙂

Guido

Advertisements
Guido Spoore, Week 50, Deadlines and Appointments

Guido Spoore, Week 50, Deadlines and Appointments

Hi readers, welcome to my thirteenth blog about my internship at Feniksgroep.

Unfortunately, this week has been a rather quiet week for me concerning my internship. I have been busy the past 2 weeks with 3 other courses at the same time, who all have multiple deadlines and exams. The is turn caused some stress on my side, since I do want to finish all of my courses with a sufficient mark, so I do not risk having to spend the entire next year on one or perhaps two failed courses, before I can start my Masters study the year after that. That is the major reason why I have been shifting my attention more towards my actual study deadlines and exams, rather than towards my internship.

That is however not the only reason why I’ve spent less time on my internship this week. I’m still waiting for our coordinator to send me the log-in data for the Content Management System (CMS) that they use in order to manage their website. As I told last week, I had contact with the webmaster of the Feniksgroep website and he told me that, since it was alright with our coordinator, I could edit their website by adding the video and all of the information. This was the easiest and cheapest solution, so win-win! However, I have already asked our coordinator twice about the log-in data, without response unfortunately, so I will try to contact her yet again next week. The same holds for making appointments with the actors and the cameraman in order for us to shoot the  video. My group mates are busy with trying to manage that, but they are undoubtedly also very busy with their deadlines. However, after next week, all of our deadlines and exams are over, which means we can spend a lot more time on our internship again!

I hope you’ve enjoyed reading my blog and hopefully you will read my next week’s blog as well! 🙂

Guido

Internship Blog – Week 50 – M. van der Burg

Internship Blog – Week 50 – M. van der Burg

This week our main focus was on data collection to design a theoretical framework. We have reached out to multiple companies for an evaluation of the website of SEEDS, we are looking forward to get some insights of other people and companies. Based on data from a theoretical framework we are going to evaluate this. Eventually we will use this data to design some new templates for SEEDS. We are aiming to finish our theoretical framework before the Christmas holiday starts. During January we will do our analysis which will result in a template and advice.

For our theoretical framework we have been searching for previous usability and marketing papers which should give us insight in what is defined as good usability. Combined with a marketing mechanism we hope to design a process, which follows the rules of usability, for signing up new entrepreneurs to start their campaign with SEEDS.

We are looking forward to come up with a really interesting advice and template which hopefully will be used by SEEDS when they are going to design/update their internal procedures for signing up new entrepreneurs.

Thanks for reading!

Martijn

2527162

Assignment 6 – Entrepreneurship and Networks – M. van der Burg

Assignment 6 – Entrepreneurship and Networks – M. van der Burg

Contactloos-betalen-met-ING-BetaalpasHi Readers, This is the last assignment for Entrepreneurship and Networks. This week we have to identify an appropriate innovation for entrepreneurs which is sufficiently spread among the entrepreneurial population. I will be discussing a recent innovation which is payments using NFC. This service enables users to pay their bill by just holding their debit card against a special device. There is no longer any need to enter your pin code, which is really beneficial for payments in areas where time is short for example at train stations. Since some people see this as a security issue, it only works for bills up to 25 euro’s.

The remarkable thing is that the diffusion and adoption of this service is quite high. Nearly all ING and ABN AMRO customers are able to use this service. However, not many people know this which slows down the adoption since they simply don’t know they are able to use it. Furthermore not every shop has the new payment device already available. I think the adoption is not that fast since the service is not yet supported by many shops which may cause people to ditch this innovation. But the usage rate is increasing, in terms of Rogers (2003) adoption is now among the early majority. Recently Apple revealed the iPhone 6 which is capable of NFC payments, since the iPhone has a really high level of diffusion it might be able to help to make NFC payments more mainstream. History thought us that all Apple’s services are received well which will hopefully also happen to NFC payments since it’s a really good innovation.

I spoke to three owners of small shops in my street (bakery, flower shop, butcher) whether or not they are supporting NFC Payments, this first shop owner I spoke with had never heard of it and was not going to implement it any time soon. The second owner I spoke with was actually expecting his new payments device next week, he did however not expect many people to use it. The last shop (butcher) supported it and was quite happy with is, he has a special service where people can buy a lunch, since these people are often in a hurry he noticed they are using NFC payments. He saw one other shop which provides this service and decided to provide it himself, imitation (contagion) according to Young (2009).

After these interviews I came to the conclusion that NFC payments are not widely accepted yet but there is certainly a future for it!

 

Thanks for reading,

Martijn

2527162

 

Joep van Gelder, Ine van der Spek, Luuk Staudt, week 50, Enterprising Regions: ASEAN

Joep van Gelder, Ine van der Spek, Luuk Staudt, week 50, Enterprising Regions: ASEAN

Dear readers,

This week, we have discussed the structure of our final report. Mister Firmansyah David already announced that we did some good work for our previous assignment. The structure of our paper will be a well known one. We will start with an introduction, followed by theoretical concepts. Thereafter, we will discuss the methodology and our interview data. Then, this data will be analyzed and discussed. We will all separately write a conclusion. We doubt whether we should implement all three conclusions in the final report, as was visible in the example paper. One conclusion might be clearer than three. We will work on the several elements this weekend.

In the data, we found three key elements. The Indonesian government plays an important role when it comes to stimulating entrepreneurs and making them ready for the moment AFTA is in effect. This agreement is likely to increase the amount of competition for local entrepreneurs. Lastly, and this is also a role for the government, there should be more Indonesian entrepreneurs. To date, there are many entrepreneurs in the informal sector. They do not pay taxes and they have poor financial settlement.

We interviewed three Indonesian entrepreneurs in different sectors. Their views on the AFTA agreement were mixed. On the one hand, there was an entrepreneur who was very negative about potential competition with new entrepreneurs. On the other hand, two entrepreneurs stated that they don’t have a choice. One of them did not fear the upcoming competition. This distinction of opinions makes our research even more interesting and we are looking forward to working on the paper, as well as presenting our final results. We see you all next week.

Joep van Gelder

Ine van der Spek

Luuk Staudt

Entrepreneurship and Regions – Blog 4 – Week 50

Entrepreneurship and Regions – Blog 4 – Week 50

Hi readers, welcome to our fourth blog about the impacts of telecom development on local entrepreneurship in Africa.

This week has been a busy week for us. Next to several assignments and an exam, we have been busy with working on our research as well. It again proved to be difficult to contact people who we could interview in order to get information, which was quite a big disappointment. Last Tuesday, we also had our last group consultation with Marja Spierenburg. We are now focusing on completing our final paper, which will take some time. We will be searching for more papers to complete our theoretical framework to extend our previously y conducted data, which needs to be extended since it’s mostly based on secondary information which needs to be verified. We have quite some work left but hope to come up with some interesting results which may clarify how entrepreneurship in Africa works and which influence mobile telecommunications has on entrepreneurship. Furthermore we are going to show the services which are the most popular among African entrepreneurs. We hope you like our presentation Thursday!

I hope you’ve enjoyed reading our blog and hopefully you will read our next week’s blog as well! J

Guido, Martijn & Mike (Group 6)

Joep van Gelder, week 49/50, Entrepreneurship and networks

Joep van Gelder, week 49/50, Entrepreneurship and networks

Joep van Gelder

2521983

Entrepreneurship and Networks

The lecturers of Entrepreneurship and Networks had a great surprise for us, seen as this last blog about innovation adoption and diffusion is one of the harder ones. Even though I think that it has not been adopted by 50% of the entrepreneurs, hybrid cars directly came into my mind.

For entrepreneurs, the hybrid car is a paradise, seen as there are many tax reductions for them when they buy such car, even if they only make use of gasoline or diesel! This price reduction may even be two third. Let’s have a look at an example. If I want to buy a Porsche Panamera S E-Hybrid, the basic price will be 106,900 euros. If I would buy it via my own business, it will cost me less than 40,000 euros over several years! This ‘innovation’ is considered to be a product.

Looking at the maturity, I took in mind that the tax advantages are quickly being repealed. Therefore, I considered this innovation to be somewhere in between the late majority or the laggards. The following growth graph made me realize this:

Groeicurve elektrisch rijden per 31-10-2014

It is seen that growth decreases. By the end of 2012, there were 7,311 electric/hybrid cars in The Netherlands. One year later this amount was 30,086. In October of this year, the amount was 42,860. Therefore, growth seems to decrease, but we are not at the end of the year yet. Maybe there will be some generous givers for Christmas..

In my own environment, I know that at least three entrepreneurs are driving a hybrid car. They work in different sectors (healthcare and financial services). All three of them are categorized as early adopters or early majority. They knew about it via news articles. I consider this both forms of contagion, as well as social learning, as they first wanted to find more information about it. Moreover, they wanted to make a cost-benefit analysis.

I increasingly see hybrid cars on the road. Especially the Mitsubishi Outlander is very popular. People were able to buy this car for only 6,000 euros. In Amsterdam, I often see Tesla cars. I would advise other entrepreneurs, that have not yet done so, to grab their final chances and buy a hybrid car with tax advantages.