Guido Spooren, Week 50, Networks Assignment 6

Guido Spooren, Week 50, Networks Assignment 6

Hi readers, welcome to my sixth blog about Entrepreneurship and Networks!

For this week’s assignment, we had to come up with an appropriate innovation for entrepreneurs. When I read this, I immediately thought of one of the biggest adopted innovations among big businesses: social media. I think that as for the maturity of the diffusion of social media in terms of Rogers (2003) –  who wrote a book about innovation diffusion –  social media has a very high diffusion in my opinion. Not only just among people in the society, but also among businesses who use it for their advantage. Social media counts in my opinion mainly as a service innovation, which businesses use to advertise their products/services (think of Facebook, Instagram, Youtube), but also to get in touch with people (think of Facebook again, LinkedIn, Google+) in order to expand their network and potentially their social capital. As I said, one thing that is for certain is that big enterprises use social media, but what about smaller businesses and beginning entrepreneurs? Do they use it as well?

In order to find this out, I interviewed 3 entrepreneurs, each with small retail businesses: a relative of my family who owns her own small flower stall in Amstelveen, a former class mate of mine who co-owns a small jewelry and must-haves store, and a former teammate of mine, who just recently opened his own surf shop in Sneek.

As for the florist, she recently started using Facebook and Google+ for her business purposes. I consider her among the late majority who is using social media for their business. She told me that she never actually thought of it as a means of, for example, advertising, which she now uses it for. As for the other 2 entrepreneurs, they started using social media for their business purposes. My former class mate mainly uses Facebook and Instagram to promote her wares and my former teammate mainly uses Facebook and Youtube, where he regularly posts videos to draw attention for surfing and his shop in particular. I think the both of them can be considered as early adopters, since they weren’t the first ones to use it, because their businesses aren’t that old, but they immediately started using it when they started their business.

I hope you’ve enjoyed reading my blog and hopefully you will read my next week’s blog as well! 🙂

Guido

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Matthijs de Mari – Week 49 – Entrepreneurship and Networks: Assignment 6

Matthijs de Mari – Week 49 – Entrepreneurship and Networks: Assignment 6

Hi readers!

This week we had to identify an appropriate innovation for entrepreneurs which has over 50% of adopters. I will be discussing a service innovation, which if you think about it nearly everyone uses right now, the cloud. Dropbox and Google Drive are both examples of cloud storage services which basically store whatever you want remotely and you can get these files back any time you want. Many people use this to store, share and work on projects together. Cloud computing is that companies are running software on other people servers so they don’t need to have gigantic servers in their own company to handle all of the data etc.. For example, Amazon is a provider of this service. They made it popular in the year 2000 even though it had been around a little longer than that.

I found an entrepreneur through the company I work for which offers IT migration services and asked if he used cloud computing or a cloud storage service. He told me that he constantly uses Google Drive (cloud storage service) for his business because of planning with the other managers in the company, since they work on a project basis they constantly need to update the schedule and different people are working to plan all these different projects. With Google Drive other users can instantly see what has changed. They started using this last year so I would say they are late adopters since the technology has already spread everywhere. He said that one of his employees showed him the capabilities, and ever since that day they used it. I talked to another entrepreneur who owned a programming company. I got to know him through a friend of mine who does computer science. He had a similar story but used cloud computing only on a personal level since he was concerned with the privacy issues. If his code got out because, for example if Dropbox is hacked, the project might be compromised. He’d rather have the files only locally instead of in the cloud.

I did my best to find three similar entrepreneurs who might use this innovation, but sadly I only found two. Fortunately I talked to a cousin of mine who works in a company where they work out statistics for other businesses and he told me that they work with a cloud based network. Nothing they do on the computer is actually stored there. The company sometimes gets huge pieces of data which they need to process quickly through a program and this is also done on a remote server provided by another company.

The diffusion and adoption of the two services I mentioned which the cloud offers is very high. Cloud storage services are very handy for accessing and sharing your data anywhere with anyone. Cloud computing saves companies a lot of money and time, which influences the adoption process positively. I think that the adoption process is somewhat slowed down by people who have concerns about privacy.

See you,

Matthijs

Joep van Gelder, week 49/50, Entrepreneurship and networks

Joep van Gelder, week 49/50, Entrepreneurship and networks

Joep van Gelder

2521983

Entrepreneurship and Networks

The lecturers of Entrepreneurship and Networks had a great surprise for us, seen as this last blog about innovation adoption and diffusion is one of the harder ones. Even though I think that it has not been adopted by 50% of the entrepreneurs, hybrid cars directly came into my mind.

For entrepreneurs, the hybrid car is a paradise, seen as there are many tax reductions for them when they buy such car, even if they only make use of gasoline or diesel! This price reduction may even be two third. Let’s have a look at an example. If I want to buy a Porsche Panamera S E-Hybrid, the basic price will be 106,900 euros. If I would buy it via my own business, it will cost me less than 40,000 euros over several years! This ‘innovation’ is considered to be a product.

Looking at the maturity, I took in mind that the tax advantages are quickly being repealed. Therefore, I considered this innovation to be somewhere in between the late majority or the laggards. The following growth graph made me realize this:

Groeicurve elektrisch rijden per 31-10-2014

It is seen that growth decreases. By the end of 2012, there were 7,311 electric/hybrid cars in The Netherlands. One year later this amount was 30,086. In October of this year, the amount was 42,860. Therefore, growth seems to decrease, but we are not at the end of the year yet. Maybe there will be some generous givers for Christmas..

In my own environment, I know that at least three entrepreneurs are driving a hybrid car. They work in different sectors (healthcare and financial services). All three of them are categorized as early adopters or early majority. They knew about it via news articles. I consider this both forms of contagion, as well as social learning, as they first wanted to find more information about it. Moreover, they wanted to make a cost-benefit analysis.

I increasingly see hybrid cars on the road. Especially the Mitsubishi Outlander is very popular. People were able to buy this car for only 6,000 euros. In Amsterdam, I often see Tesla cars. I would advise other entrepreneurs, that have not yet done so, to grab their final chances and buy a hybrid car with tax advantages.

Guido Spooren, Week 49, New Meeting With Our Coordinators

Guido Spooren, Week 49, New Meeting With Our Coordinators

Hi readers, welcome to my twelfth blog about my internship at Feniksgroep.

This week, on Wednesday to be precise, we once again had a meeting with our internship coordinators to talk about the progress of our challenge. However, the Tuesday before we first sat together with everyone from our group to discuss some new to-do’s. At that point, we realized that some of our plans might be a little too much work before our deadline, which is nearing soon. This meant that we had to change our plans a little in order to successfully finish this challenge.

Unfortunately, when we had our appointment the next day with our coordinators, 3 of our group members couldn’t make it due to other appointments, but fortunately for me, I was there after I had missed the previous meeting. We talked to them about what we had done so far, what we still wanted to do and how we wanted to manage this, since there had been a slight change of plans. Fortunately, our coordinators agreed with us that the plans were too big to realize in too little time, so our solution to that problem was alright with them. Furthermore, they had great tips for us on how to manage finishing our challenge in time. This mainly involved by setting clear deadlines, also for the people who are involved in our challenge, such as the actors acting in our short movie. This means that we shouldn’t hesitate to call everyone and being specific about what we want, and more importantly, when we want it. Only then we can manage to successfully finish our challenge. This was also discussed during one of our lectures 2 weeks back; it is easier to demand something from people that are less close to you than from friends, since you might harm your friendship that way.

Hopefully, if we manage to do this, I will be able to tell you next week if we were able to make some serious progress.

I hope you’ve enjoyed reading my blog and hopefully you will read my next week’s blog as well! 🙂

Guido

Joep van Gelder, week 49, Internship ACE@VU

Joep van Gelder, week 49, Internship ACE@VU

Joep van Gelder

2521983

Honorable readers, fellow bloggers and most distinguished guests of this blog,

Today has been a big day; the survey for our research has been finished. We made some more progress this week by asking a survey expert for help. Our regular visitor recommended her to us. In no time, we had an answer back and she made a list of useful feedback. We have implemented this feedback and, together with some final feedback from our guide, we finished it. It is to be conducted next Tuesday. After the survey has been filled out by all respondents, a major challenge lies ahead of us: analyzing all data in SPSS. None of us are really SPSS experts. We all passed the courses in which we had to work with SPSS, but this sometimes went falteringly. Therefore, it may be a good idea to refresh our knowledge of SPSS. A good opportunity – hey, we know this word from the minor! – will be to take part in ‘Bachelorwerkgroep 2’ again. We might be able to be present at the lectures, so that we can make a good start with analyzing the data.

Now that the survey is completed, we can spend some time on studying for the exam of Entrepreneurship and Networks next week. Also, we have some time to finish our other research for Enterprising Regions. Then, we can look forward to the holidays that are to come. After these days, we will pick up our work for the challenge again. It will be an intensive period. After data analysis, we have to write a report in which we present our findings. Which students will turn out to be potential gazelle entrepreneurs? Are the results satisfying or should we have taken another approach for this research? Time will tell us the truth.

Enterprising Regions Joep, Luuk and Ine blog 3 week 49

Enterprising Regions Joep, Luuk and Ine blog 3 week 49

Hello everyone, This blog is to give you another update about the research we work on for enterprising regions. Last week we did three interviews with entrepreneurs from Indonesia, two men and one woman. They were all very kind and willing to share there experience. The language barrier and the fact that internet fell of some times made the interviews a little bit harder then normal. However we did manage to get the answers we would like to have. This week was all about transcribing the interviews and writing our individual analyses. We all took one interview and worked it out. At first the plan was to have four interviews, however, it is very hard to find people in Indonesia that are entrepreneurs, are willing to help us and have the time to help us. So, in the end I think we can be very happy that we have managed to arrange three interviews. For me personally I really liked this part of the assignment, having an insight in an other culture and talking to entrepreneurs on the other side of the world is something I normally never do. I was a little bit nervous at the start of the interviews but they were very kind and very helpful. In the rest of this week we had some brainstorm sessions. We thought about how we can implement all the elements into a our full paper. Also we already discussed something about the presentations,  for example what we are going to implement in the powerpoint. Next week we will work further on this subject, for now we wish everybody a lovely weekend. Joep, Luuk and Ine

Robbert de Kruijff, 2522315, internship week 49

Robbert de Kruijff, 2522315, internship week 49

This week at the internship we had another meeting with the company who gave us the challenge. This week after we had a meeting with our group, the conclusion was that it would not be realistic to create a leaflet and print it within the time and budget we had, this was one of the topics discussed with the people who gave us the challenge. Other topics were where we stand on making the video, how we are doing on the website and how we are going to do all of this.

We concluded we are to much trying to deliver something perfect rather than actually doing it and setting deadlines for certain things.

So together with them, we set a deadline for sending them the first draft of the leaflet, we set a date for knowing when we know whether or not we will be on the social map of the local authorities of Utrecht, that they have planned to make a told us, we could be on.

We also agreed on having a date for filming before the Christmas holidays, so we have the time to make sure all the people involved, so the camera-man, the director, the editor, the actors and ourselves have enough time to put together the video for the best possible result.

So for the next two weeks it is our jobs to finish the script for the video, manage to get the actors, put together the content of the leaflet and make sure the website is ready so we can put on the online leaflet and the final version of the video.