During the internship this week, it was time for ‘the battle’.
After three weeks of brainstorming and trying to create the best ideas for our challenge it was time to present our ideas as well as the other team trying to do the same challenge. Again the challenge is to create as much awareness for exit strategies and what to do when the opportunity or business goes wrong, as possible.
At the battle there were two judges, both working at the company from whom we got the challenge and both experts on exit strategy and bankruptcy.
The other group first presented their ideas, which had two segments. The first segment was a leaflet with different perspectives from different stakeholder in it. With it they would try to make the step to realise there is a problem for the entrepreneur easier. The second segment was an interview with a news radio station and with this interview redirect the listener to the leaflet or to the website where the leaflet would be on.
Our group had three ideas, first there is a leaflet as well, but ours would consist a clear picture of some sort of a roadmap for exit strategies. Then we thought we could make a small video and try to reach the entrepreneur in trouble with that. And the last idea was a fun event like a Guinness book of records, many people could like it and it might get a lot of attention.
After consideration with the judges and the other team we will continue with the six of us with the challenge. The challenge remains the same and we now know how we are going to try to reach this awareness for exit strategies. We are going to try to reach the entrepreneur through their direct family with a video and with this video redirect them to the leaflet for information. More details on how we are going to do this will come next week.